Giuseppe Rocchetti establishes Parrucche Rocchetti in Largo del Pozzo delle Cornacchie, in Rome. Work is mostly for theatre.
His son Manlio, after perfecting his wig-making craftsmanship in Paris, becomes the head designer and make-up artist for Rome’s Regio Teatro dell’Opera, moving the studio to Via Monte della Farina, where he will work for the rest of his life.
II World War
Mrs. Vittoria (Manlio’s widow) takes on the helm of the company, aided by her workers, that are soon to become among the most successful and well-known wig-makers and hair stylists in the history of Italian cinema.
The management of the studio is taken up by Silvano Rocchetti, Manlio’s third son; who with thanks to the untiring assistance of wife Fernanda, sister-in-law Luigina Centi, and sister Fiamma, give new impetus to the company. At this time, Goffredo, (make-up) and Mara, (hair) work continuously on films that attain world success.
An encounter with Rino Carboni gives birth to Rocchetti & Carboni, including an acquisition of the Maggi and Palombi wig-labs, making the company one of the industry’s most important contributors on an international level.
Following Mr. Carboni’s death, the wig-lab returns to being managed solely by the Rocchetti family.
A larger headquarters is established in Via Gregorio VII, Rome. It now features one of the largest collections of wigs in the entire world.
After the death of Manlio Rocchetti (Academy Award 1990 for the film Driving Miss Daisy) Luigi Rocchetti is at the helm of Rocchetti – Rocchetti Srl, bringing with him over 40 years of experience on productions around the world.